The practice regularly produces and publishes its own research reports, and contributes to other research reports, on a range of topics connected to housing, place making, urbanism as well as classical and traditional architecture.

Housing Research by Knight Frank

Housing Research by Knight Frank

Knight Frank were commissioned by the Building Better Building Beautiful Commission to produce the following research looking into the challenges facing landowners and identifying if there is added value if housing developments are of a higher quality.

Hugh Petter, Director of ADAM Architecture and the sister company ADAM Urbanism, commented on the research reports, “This is one of the most significant contributions to the debate about the housing crisis, place making and value published in recent years.  It is an exceptional piece of work and should be required reading for everyone involved in the built environment.   It is more rounded in its view than any previous review of this subject, and we must hope now that the Government listens carefully to the advice that Charlie Dugdale and his colleagues at Knight Frank have laid out with such clarity. 

We only have one chance to get things right, and this report provides a solid foundation that can be built upon, but if only everyone digests the evidence and then works together to overcome the issues which are many and various.  We are delighted too that ADAM Urbanism’s particular contribution to this debate has been recognised.”

Links below to the research on Knight Frank’s website:

Cost and Value: identifying the cost and value of well-designed development schemes  –  Knight Frank analyses the challenges that landowners face in delivering high quality housing and makes recommendations to mitigate those challenges.

Building in Beauty: how to increase the design quality of schemes through the development process  –  Knight Frank looks at new housing developments from around the country to identify if there is added value in cases where schemes are developed with quality as an explicit aim. The report also looks at value beyond the housing itself.




Placemaking: A patient approach to creating communities

Placemaking: A patient approach to creating communities

ADAM Architecture and Farrer & Co have sponsored an industry report ‘Placemaking: a patient approach to creating communities’ that raises questions and highlights schemes where developers and land-owners have taken a quality-led approach to property development, leaving a legacy in the communities they are building and ultimately driving up capital values.

What are modern, successful Community Developments and what can we learn from them as we seek to create better places?

The UK’s housing crisis is about more than just supply and demand. In a world that is evolving fast, it is also about the need for homes that reflect a changing society. This report explores how adopting a patient approach to placemaking can:

  • create beautiful places for people to live
  • deliver a higher volume of affordable homes
  • benefit the local economy
  • benefit the public purse
  • be positive for the environment
  • generate a higher return on investment

The research was conducted by Future Places Studio

Download a pdf copy of the report here.
If you are interested in a printed copy please email


Tomorrow’s Home: Emerging social trends and their impact on the built environment

Tomorrow’s Home: Emerging social trends and their impact on the built environment

ADAM Urbanism and Grainger plc, the UK’s largest listed residential property company, published their research “Tomorrow’s Home” in 2015. This wide-ranging and comprehensive publication looks into emerging social trends in the 18 to 34 age group in England and Wales and how these will impact on the built environment. The research was conducted by Lily Bernheimer from Space Works Consulting.

Covering topics from employment and tenure to travel and leisure, the report reveals how technology, education, wealth and personal relationships are changing the life-styles of the up-and-coming generation. This age group, the ‘Millennials’, represent 25% of the population and their needs and wants are bound to have a profound impact on the built environment in the near future.

As part of a number of significant findings, the report identifies: a new ‘individual collectivism’, where city living, sharing and renting are on the increase; ‘downloadable lifestyles’, where the new generation will demand increased facilities in cities and smaller towns, ‘mega/micro commuting’, where new working conditions are already changing travel patterns; and suggests that we are seeing ‘the end of the dormitory suburb’. All this will lead to ‘new housing ladders’ which will transform our towns, cities and countryside.

View an Executive Summary

If you would like a printed copy or pdf copy of the full report, please email our Marketing department,

Describing Trends in Urban Design

Describing Trends in Urban Design

Research carried out by Claire Jamieson and Professor Robert Adam for ADAM Urbanism.

This research project, originally intended to discover recent and emerging trends, begins with an attemps to develop a vocabulary and descriptive methodology. It has the capacity to be a stand-alone study that could have wider applications across the master planning and urban design disciplines.

Published in URBAN DESIGN International, Identifying trends in masterplanning: A typological classification system.

Download a pdf copy of the article published in UDI

Download a pdf copy of the research summary document

YouGov survey results show that people prefer traditional rather than contemporary buildings

YouGov survey results show that people prefer traditional rather than contemporary buildings

In a YouGov survey to determine whether the public prefers traditional or contemporary buildings, 77% of respondents who selected a design, from a choice of 4, chose traditional architecture over contemporary styles. Only 23% chose contemporary buildings. This is thought to be the first time that a survey has been conducted to find out the people’s preference in relation to non-residential buildings. Architects lashed out at the survey results and traditional architecture. Leading the professional attack is the president of the Royal Institute of British Architects, Ruth Reed.

Download a PDF of the Results and Follow up of the survey

A study of the energy performance of two buildings with lightweight and heavyweight facades – Energy & Environmental Assessment

A study of the energy performance of two buildings with lightweight and heavyweight facades – Energy & Environmental Assessment

Research with Atelier 10 shows that Traditional buildings are more sustainable than the modernist alternative.

ADAM Architecture formed a consortium of house-builders, a planning consultant and Atelier 10, the leading environmental engineers, to provide a properly tested comparison between a largely glass-walled lightweight building and a traditional dense-walled building with punched window openings and traditional materials. The research demonstrates the clear relative benefits of the traditional building type as against the glass-wall type, and confirms what all environmental engineers know but most architects would rather ignore: that traditional buildings are the most sustainable type.

Download an Executive Summary of the research report

If you would like a full copy of the research report document, please contact us on:

All Content © ADAM Architecture 2021  |  
Privacy Policy  |  
Site: ATGS